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LOUM
LOUM Beauty is a clean, vegan skincare brand co-founded by Daphne Oz and developed with psycho-dermatologists to specifically reverse the physical effects of stress on the skin
CHALLENGE
The visual imagery of LOUM Beauty utilizes ethereal, sensory textures, including dreamlike pastel clouds, soft white feathers, and flowing sage-green silk. This evokes a feeling of weightless tranquility that mirrors the brand’s "Beauty of Calm" philosophy.
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